OWN THE Vibe
Step into the lifestyle lounge brand redefining modern nightlife. From our signature hookah to curated Cru-tails and chef-driven plates, Cru Lounge is more than a vibe - it’s a movement. Now, you can bring that experience to your city.
What's included in Cru Lounge
Owning a Cru Lounge means joining a culture-forward brand backed by data, design, and decades of nightlife expertise. We’ve packaged everything you need to launch and scale - minus the guesswork.
🔥 No Cover. No Minimums.
💨 Premium Hookah with 30+ Flavors
🥂 Signature Cocktails & Big Brand Partners
🌿 Instagram-Ready Design
🎧 Curated Music & Trendy Crowd
🌎 World-Class Operational Support
Franchising At A Glance
Take a look at the numbers behind the Cru franchise opportunity.
Built for Scale. Backed by Systems.
From Atlanta to Everywhere
Founded in 2010 in Midtown Atlanta, Cru Lounge began as a bold new concept in nightlife - hookah, cocktails, music, and food - all under one inclusive roof. Since franchising in 2020, we’ve expanded nationally, backed by a proven system and unforgettable guest experience.
Get Started Franchising
Revenue By Design
Whether you’re opening your first lounge or scaling to multi-unit ownership, our systems support your growth at every stage.
⇨ Local Launch Plans
⇨ A Centralized Management Portal
⇨ Field Ops Coaching
⇨ Tech Stack + Inventory Optimization
⇨ Custom POS Reporting via Toast
Is Cru Lounge For You?
We’re looking for franchisees who:
⇨ Have strong leadership & hospitality instincts
⇨ Want to be hands-on in the guest experience
⇨ Are ready to build a nightlife brand in their city
⇨ Understand the power of culture, systems, and community
If that’s you, head over to our Franchise Applicant Portal to get started.
Inside Our Franchise Applicant Portal
Once you sign up, you’ll unlock:
⇨ Short videos breaking down our business
⇨ Full financial overview + ROI model
⇨ Real estate & site selection guide
⇨ Detailed training + launch support plan
⇨ Next steps to secure your territory
Join The Movement
Access our Franchise Applicant Portal to explore the Cru Lounge business model, financials, training roadmap, and next steps.
Get Started Franchising